What question determines when a person decides to pursue an opportunity?

The question that determines when a person decides to pursue an opportunity relates deeply to their personal motivation and desire. Asking "Do I want to do it?" taps into the fundamental aspect of passion, interest, and personal alignment with the potential opportunity. This self-reflection can be crucial in making the leap into entrepreneurship or any new venture; if a person does not feel drawn to the idea or lacks enthusiasm about it, they are less likely to commit the necessary time, resources, and energy required to pursue it.

While considerations like investment, time commitments, and risks are certainly important when evaluating an opportunity, the initial decision to pursue often hinges on personal passion and the desire to engage with the idea. This internal motivation can often drive an individual's willingness to overcome obstacles and take calculated risks on their journey. Therefore, this question serves as the foundation upon which further analysis of the opportunity can take place.